Saturday, February 12, 2011
What is an online community, how do you build a site or service to cater for one and how do journalists work to become relevant in one? These are the questions students on the MA journalism programme at City University in London are considering (I teach magazine journalism students there). The students have to identify [...]
Tuesday, September 28, 2010
I’ve been rather quiet in recent weeks and with good cause: I’ve been helping to build a new digital media business, Briefing Media Ltd, and its first site www.themediabriefing.com, which goes live today (Tuesday). I’m the editor and chief analyst – a title which when explained, does make sense – and I’m really excited to [...]
The paywall debate has focused on how consumers might consume the news industry’s end product: news. “Will readers pay for news online?” “Will the industry survive this change?” “Won’t people just get it for free someplace else?” These are the news industry’s Frequently Asked Questions right now. Even people that don’t believe in Rupert Murd [...]
Also filed in Business models, Companies, Journalism, News Corporation, News International, newspapers, paidcontent
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Tagged Advertising, Financial Times, FT.com, Google, News International, Rupert Murdoch, SEO, Times
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One of the main take-away truisms of the news economics debate is that the two strands of news publishing, consumer and B2B, have very differing chances of succeeding in charging readers online in the same way they do in print. Generalist, too-big-by-half newspapers have one hell of a job on their hands converting its crafted [...]
